Everyone has been talking about the rapid fame and acknowledgment of Instagram among the masses. And here, professionals have come up with another idea to combine Instagram and web design for more impressive outcomes. Since then, web developers have been enthusiastically working on improving the user’s experience on their websites.
There are many ways you can increase your Instagram reach, and one is to buy Instagram impressions. But nowadays, vendors are more interested in adopting the latest techniques to benefit their merchandise. The integration of Instagram in their website design is one of them. So, let’s see what you can do to achieve your goals by applying this new strategy.
Embedded Instagram Feeds
If you embed your Instagram feed on your website, it will allow the visitor to get a bigger picture of your product catalog, that’s not possible when browsing a website. Therefore, professionals recommend that web developers should integrate the brand’s Instagram with their website. Besides giving them the general product details and price, if you embed your Instagram feed will enable visitors to view all the photographs. Moreover, if the web site’s color scheme matches your Instagram feed will help attract more followers. So you can skip buying IGTV views to elevate the traffic.
Creating A Lookbook
Do you recall the traditional hardcopy lookbooks that brands were used to give to their buyers? It’s almost similar, except that the technology has converted them into virtual lookbooks. We call them thumbnails. When a user clicks to open your thumbnail, he/she will get to see a larger picture of your particular product. It also has a link attached to it so it can lead the visitor to your website.
Using these thumbnails to post on Instagram plays a significant role in enticing the viewers to follow your page. Hence, it is suggested that Instagrammers should use high-resolution images so they can grab the attention of their potential buyers. Moreover, this clever lookbook technique assists you to keep adding more new photos. This way, the user will be able to see the latest photos and updated information about your product.
We have already discussed the importance of hashtags in another blog, so we won’t go into detail. You should learn how to pick up the best, relevant hashtags for your feed posts. Because the number and quality of your hashtags decide which of your posts will be more and less visible to Instagram users. When you buy Instagram impressions from an authentic source, it boosts your engagement only. But using the right hashtags can increase your reach, which is of more importance for the new Instagram algorithm.
Sales are the ultimate goal for what you are going through all the hassle. You might have seen many vendors solely using this social app for marketing purposes. In the end, the one who runs the best marketing campaign successfully drives the highest sales from this platform alone. You can also do this if you have innovative ideas to create posts and captions. You should use high-quality images because visuals appeal to the viewers the most, along with a simple hyperlinked caption.
It is another simple and effective strategy to integrate your Instagram account with the website. Instagram badges give access to your Instagram profile when you link it to your website. Hence, the visitor can readily find out what he/she is looking for.
The previous photo-sharing app has now turned into a giant marketing platform. And it’s popularity has surged the need for businesses to combine Instagram and their web design. This way, one can certainly enjoy a skyrocketed increase in their website traffic and ROIs.